By the age of 3, up to 80% of dogs develop some degree of dental disease - most commonly tartar buildup. Dental disease destroys the tissue and bone structures in your pup’s mouth. Goat Horn is mainly composed of calcium and phosphorous to aid their bone structure. Additionally, by gnawing on a Horn for 30 minutes a day, your dog can scrape away tartar buildup on their teeth by nearly 70%. WAG recommends roughly 30 minutes of supervising chewing at a time, always leave them wanting more! Goats are culled for their meat, and their Horns are generally left to waste to decompose into the ground. WAG acquires them as a byproduct of the processing of their meat. They are boiled to remove any bugs and nasties, wrapped with a label and that's it!